Should Resorts Buy White Towels or Colored Towels

Should Resorts Buy White Towels or Colored Towels?

Choosing towels for a resort is not only about color. The right choice affects the guest experience, laundry process, replacement needs, and the overall look of the property.

For many resorts, white towels remain a practical choice for guest bathrooms, while colored towels can work especially well around pools, spas, and other areas where the resort wants a stronger visual identity. 

The best choice depends on where the towels will be used and how they will be laundered. So, should your resort buy white towels or colored towels? Let’s compare the two.

White Resort Towels vs. Colored Resort Towels at a Glance

White Resort Towels vs. Colored Resort Towels at a Glance

Factor White Towels Colored Towels
Guest bathrooms Excellent fit Good for selected properties
Pool & Spa areas Good Excellent
Bleach use Easier if the towel is bleach-compatible. Use only bleach-resistant towels.
Stain visibility High Lower
Replacement matching Simple Color matching matters. Choose a reliable supplier
Resort appearance Classic and clean Unique brand image.
Best use Guest rooms, bathrooms Pools, spas, lifestyle spaces

Why Do Resorts Use White Towels? 

Why Do Resorts Use White Towels

White towels are popular because they provide a clean, simple, and consistent appearance. They also make stains and discoloration easy to see, which can help housekeeping identify towels that need additional treatment or replacement.

White towels can also work well with commercial laundry programs. Depending on the towel’s construction and care instructions, white cotton towels may be suitable for approved bleaching processes.

The important point is that not every white towel should automatically be bleached. Resorts should follow the manufacturer’s care instructions and their laundry provider’s process.

White towels also make purchasing simpler. If every guest bathroom uses the same white towel program, replacement pieces can usually be integrated into the existing inventory without trying to match a specific dye lot.

For resorts with a classic, upscale, or simple bathroom design, white towels such as DZEE’s Mikado Ring Spun Cotton Towels & Forte Resort Towels are therefore a practical option.

Why Choose Colored Towels for Resorts? 

Colored towels can give resort areas a more unique look. A resort may use navy, blue, green, gray, beige, or other colors to complement its property design or separate pool and spa towels from bathroom towels.

This is especially useful for:

  • Resort pools
  • Beach areas
  • Spas
  • Fitness centers
  • Cabanas
  • Outdoor guest areas

Colored towels can also make a resort’s visual identity more noticeable. For example, a resort with a strong coastal theme may choose blue or green towels for its pool area.

However, color brings another purchasing consideration: colorfastness. Commercial laundering can be demanding, so resort buyers should ask suppliers about the dyeing method and colorfastness before placing a bulk order.

For example, DZEE’s colored towel collection includes hospitality-focused options designed for commercial use. 

White or Colored Towels: What Should Your Resort Choose? 

There is no single answer for every resort.

Choose White Towels If You Prioritize 

  • A classic hotel appearance
  • Simple inventory replacement
  • Consistent bathroom presentation
  • A neutral look across different room designs
  • A straightforward towel program

Mikado Ring-Spun Cotton Towels

Choose Colored Towels If You Prioritize 

  • Resort branding
  • Pool or spa presentation
  • Visual separation between areas
  • A distinctive guest experience
  • Matching towels with your property’s design

Many resorts can use both. White towels can serve guest bathrooms, while colored or striped towels can be used around pools, spas, and outdoor areas.

That approach gives purchasing teams a clear purpose for each towel instead of forcing one color to work everywhere.

DZEE Textiles: No.1 Source of Hotel Supplies in The US 

DZEE Textiles is your one-stop shop for all wholesale hotel supplies, serving more than 10,000 customers in the United States. 

As a wholesale supplier of high-quality hotel supplies, we offer top-notch towels, bed linens, decorative bedding, hotel accessories, electrical appliances, cleaning supplies, and other hospitality items at wholesale prices, with free shipping on most orders. 

With over 25 years of experience and distribution centers in Orlando, FL; Knoxville, TN; Dallas, TX; and Las Vegas, NV, we ensure quick distribution and unmatched service across the USA.

Final Words 

White and colored towels can both work well for resorts. White is a practical choice for many guest bathrooms because it offers a clean, consistent appearance and can fit well into commercial laundry programs when properly specified. Colored towels can add personality and visual distinction to pools, spas, and other resort spaces.

Instead of choosing based only on appearance, compare laundry requirements, durability, colorfastness, replacement needs, guest experience, and total operating cost.

The right towel is the one that works for the way your resort actually operates.

Frequently Asked Questions 

  • Are white towels better for resorts? 

White towels are a practical choice for many resort bathrooms because they provide a classic appearance and make stains easy to identify. Their suitability also depends on the property’s laundry process and towel specifications.

  • Should resort pool towels be colored or white? 

Either can work. Colored towels are useful when a resort wants stronger visual identity around pools and outdoor areas, while white towels offer a classic, neutral appearance.

  • Do colored towels fade in commercial laundry? 

They can fade over time, depending on the dye, chemicals, water conditions, temperature and washing process. Resort buyers should only buy from suppliers that offer fade-resistant colored towels such as DZEE Textiles.

  • What should resorts look for when buying towels?

Focus on fabric, GSM, absorbency, durability, commercial-laundry performance, colorfastness, replacement availability, and bulk purchasing terms.

  • Can a resort use both white and colored towels? 

Yes. Using white towels in guest bathrooms and colored or striped towels in pools, spas or fitness areas can create a practical and visually organized towel program.